New software enables e-commerce apparel brands and retailers to deliver highly personalized “shop the look” outfit recommendations at scale using state-of-the-art AI models

MADISON, Wisconsin – November 14, 2023 – SabinoDB announces the launch of its new e-commerce personalization technology, SabinoDB Outfit Recommendations. This innovative service empowers e-commerce apparel and retail brands to effortlessly provide personalized “shop the look” or “how to style” outfit recommendations at scale and across various sales channels, including website, email, and social media. By providing online consumers with high-quality, personalized outfit suggestions, SabinoDB Outfit Recommendations elevates the digital shopping experience while driving substantial increases in conversions and sales for apparel and retail brands.

SabinoDB Outfit Recommendations combines AI, machine learning, and computer vision to simplify and streamline the creation and delivery of complete outfits in several ways: 

• The software automatically transforms on-model product images into professional lay-down images using generative AI. This eliminates the need for costly new product photography or extensive image editing, saving businesses time and resources.  

• An advanced AI engine intelligently combines products to create complete looks using historical transaction data and enhanced product attributions to understand and adhere to each customer’s unique style. This reduces reliance on human stylists and merchandisers to generate outfit ideas, streamlining the creative process.

• The solution utilizes a proprietary recommendation engine to select and display outfits that best match each shopper’s tastes and preferences. Recommendations can be fine-tuned to achieve specific business goals such as increased engagement, conversions, or revenue, and combined with customized business rules to highlight or suppress particular products.

Ryan Hammon, President of SabinoDB, said:

“We are excited to launch our new AI-powered outfit recommendation service. We created SabinoDB Outfit Recommendations to provide e-commerce brands and retailers an affordable and easy way to deliver their consumers personalized, stylist-quality outfit suggestions. A/B test results from initial clients have shown substantial increases in revenue per visit and contribution margin per visit, underscoring the vast potential of this technology for the apparel and retail industry."

SabinoDB Outfit Recommendations seamlessly integrates with the client’s existing e-commerce platforms and IT systems. Each client receives a dedicated support team to ensure a smooth and efficient integration process and to customize the solution for their unique styling rules and website design aesthetics.

For more information, visit SabinoDB's AI-Powered Outfit Recommendations or connect with our e-commerce solutions experts at info@sabinodb.com.

About SabinoDB:

SabinoDB is a leading e-commerce and marketing technology company with deep expertise in the e-commerce apparel and retail space. SabinoDB is committed to empowering businesses by leveraging data and technology as a competitive advantage. Our comprehensive solutions cover e-commerce personalization, digital marketing across major platforms, predictive modeling, software development, and more. Established in 2016, SabinoDB is headquartered in Madison, WI, with additional offices in Tiburon, CA, Sofia, Bulgaria, and Athens, Greece.